First SEC Get Together This Week
It is time for the conference to dole out the cash, make that wads of cash and introduce three new football coaches.
By: BE Coleman
The bags are packed; the SEC’s spring beach trip is the destination on the coast of sunny Apalachicola Bay in Florida. It is time for the conference to dole out the cash, make that wads of cash and introduce three new football coaches.
Distributed to the dozen member institutions are the financial earnings of the 2008 playing seasons that are hefty rewards, which come from the SEC’s annual stimulus checkbook that will set another record for earnings.
There are no government bailouts required for the nations elite football conference.
After the checks are distributed, the next agenda item will be centered upon how to the conference will use it’s new blockbuster deals with CBS and ESPN that were signed late last summer. The complex nature of the talks is that the two 15 year deals are worth billions of dollars.
Beginning this year, every SEC football game that is not picked up by CBS is to be shown on ESPN’s family of networks. Deciding how that is to be spread across ESPN, ESPN2, ESPNU and ESPN 360 will be discussed.
The SEC wants the biggest bang for its buck after deciding to table an in house SEC-TV venture. The ESPN deal that is the largest the network has ever signed, will give noted exposure for more than 5,500 conference events during its course.
The exposure is key, because the SEC itself retains all TV and Digital rights. Deciding how the acumen is dispersed, will be financial forefront of talks.
The next expected noted topic of interest to be tabled for discussion are the cooling off the pyrotechnic displays that the conference has seen by several head coaches. The conference is about to go through a “calming period,” until the games begin in September.
Commissioner Mike Slive will put on the table an address to deal with the noted news publicity drawn by Steve Spurrier, Urban Meyer and Lane Kiffin. The three coaches’ are the focal point of this week’s talks centered upon the quick subject of “spiels.”
Spurrier launched the conference’s first jab of the off season and has landed the last one via radio. Sandwiched in between have been Kiffin and Meyer making headlines that bothers the conference heads.
Spurrier said this, Kiffin replied back, Kiffin said this – then apologized, Meyer said this, Kiffin said this, Meyer says that, Kiffin does this, Meyer said this and Spurrier added another poke into the fire.
All that will end for now, as the high profile coaching faces that do represent the conference’s image will have a theme of better news lines focused upon speech behavior in the press.
These three coaching faces are not the only news makers, just the latest ones. Nick Saban’s recruiting remarks in Louisiana; drew fire from civil right groups in 2007.
Nobody in Oxford is demanding to see Houston Nutt’s personal cell phone records per happened in Arkansas, with news claims of another woman, which ended up being a sports producer and not an off the cuff affair as first purported.
As the SEC turns to the next decade, the theme of continued dominance is the real issue when the talks conclude this week. The national media’s desire to keep the SEC at soap opera level will not end.
The Edge of Night, As the “SEC” World Turns and The Days of “SEC” Lives will hit tabloids news stands everywhere in late July, where you can grab your own copy.
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