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Georgia Signs Media Rights Deal

College Football News
Posted Jun 18, 2009

The University of Georgia has singed a lucrative eight year deal with ISP Sports worth $92.8 million.

By: BE Coleman

The University of Georgia has singed a lucrative eight year deal with ISP Sports worth $92.8 million. The $11.6 million per year payout is the largest ISP had inked with a collegiate program, topping Ohio State’s current deal.

The deal raised the Bulldogs previous deal with ISP an average of $3.35 million per year. The new multimedia rights contract begins on July 1st, covering athletic radio broadcasts, coaching television programming and marketing rights to GeorgiaDogs.

Georgia AD Damon Evans said, "It says a whole lot about our program and what we have been able to put together collectively as an Athletic Association and as a university," on Wednesday.

ISP Sports is based in Winston-Salem, N.C., will get additional TV and digital media rights under the new contract. ISP has also redesigned it’s internet offering for the university that currently have them looking for a Video Production Manager, Video Production Assistant, Online Content Editor presently.

The new media department that is currently being assembled will provide digital media through the web, wireless and hand held communication devices to Georgia fans.

ISP also owns the media rights for SEC Eastern Division member Florida.

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